Podcasting
Cindy Li & Jason Garber
What we'll be covering
- What are podcasts?
- Finding and viewing podcasts
- How to create a podcast
The brief history of podcasts
- Adam Currey - Daily Source Code, PodShow
- Dave Winer - helped develop the technical specification for RSS enclosures
- First suggested in 2000, spec was in place in 2001, started taking off in 2003
So who's podcasting?
Everyone, it seems!
- News: Newsweek, NPR, Discovery Channel
- Sports: ESPN, Major League Baseball
- Entertainment: MTV, VH1, Comedy Central, Cartoon Network
- Technology, Religion, Education, you name it, someone's likely podcasting it.
Consuming podcasts
- Podcatchers - aggregators that regularly check your podcasts for new content
- iTunes
- Juice (formerly iPodder)
- Odeo - web-based service for publishing and consuming podcasts
- NetNewsWire and other RSS readers often support podcast feeds
Podcasting: How To
So you want to podcast?
- What will your subject matter/focus be?
- What format will your podcast take?
- How often will you update your podcast?
- How long will your podcasts be?
- Why do you want to podcast?
Marketing your podcast
Promotion
- Directory listings
- Blog posts
Monetization
- Advertising
- Free and premium channels
- Early release of content to subscribers
Questions/comments
What are some of your favorite podcasts?